About redegg

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So far redegg has created 53 blog entries.

Reaching Marketing Enlightenment

Are you asking the right questions? When was the last time you took a look back at your marketing plan and reflected? Things may be going well but could they be better? In business, and in life, taking a few hours to think, reflect, and ask the right questions is the most valuable thing you [...]

Your Spring Cleaning Marketing Checklist

Spring is here and it’s time to emerge from hibernation. Many of us have finished, or nearly finished, filing our taxes which usually means we’ve straightened out our books and cleaned up our finances. However, have you taken a look at your marketing efforts? They probably need cleaning up too! While you’re in spring cleaning [...]

By | March 22nd, 2014|Online Presence Management, Search Engine Optimization, Social Media, Social Search / Reputation Management|Comments Off on Your Spring Cleaning Marketing Checklist

A Beginner’s Guide to Choosing the Right Social Network for Your Business

Social Media for Business Explained There are a ton of social media platforms out there and it can be very overwhelming to try and determine which ones are the best investment of your time and money. At Red Egg Marketing we look at everything including demographics and target markets to choose the social media profiles [...]

By | February 18th, 2014|Facebook, Google+, Grassroots Marketing, Inbound Marketing, Instagram, LinkedIn, Pinterest, Search Engine Optimization, Social Media, Twitter, Yelp|Comments Off on A Beginner’s Guide to Choosing the Right Social Network for Your Business

5 Free Online Tools for Your Grassroots Marketing Strategy

The Internet has changed marketing forever. A few years ago a business would have to spend more money to reach fewer interested people using Yellow Page ads and direct mail campaigns. Now with the help of the Internet, a business can spend their hard earned marketing dollars more wisely and target a group of more [...]

By | January 27th, 2014|Blogging, Email Marketing, Facebook, Google Local, Google Places, Grassroots Marketing, Inbound Marketing, Search Engine Optimization, Social Media, Social Search / Reputation Management, Yelp|Comments Off on 5 Free Online Tools for Your Grassroots Marketing Strategy

Using Content Marketing to Reach Your Target Audience

Savvy consumers have wised up to traditional forms of advertising. People are trading in their cable boxes in droves for entertainment alternatives like Apple TV and Netflix. How media is being consumed is rapidly changing, which poses an interesting challenge for businesses used to marketing in a certain way. Content Marketing is the creation and [...]

By | December 16th, 2013|Blogging, Grassroots Marketing, Inbound Marketing, Search Engine Optimization, Social Media|Comments Off on Using Content Marketing to Reach Your Target Audience

How to get your Customers to Shop Local this Holiday Season.

For many small business retailers the holiday season is their busiest time of year. Holiday shoppers are responsible for a significant amount of annual revenue and thus very integral to the success many local businesses. However, competition from major online retailers has been getting tougher and this year will be no different. So what can [...]

By | November 18th, 2013|Blogging, Facebook, Google Adwords, Grassroots Marketing, Inbound Marketing, Pay-Per-Click Advertising, Social Media, Social Search / Reputation Management|Comments Off on How to get your Customers to Shop Local this Holiday Season.

What I Learned While Raising $2500 for Charity

Social Marketing for the Greater Good Speakeasy Fundraiser for Cystic Fibrosis Recently I accepted a nomination to be one of “Colorado’s Finest.” The Cystic Fibrosis Foundation created this fundraising campaign in an effort to raise awareness for the disease as well as raise money to help find a cure. I was one of [...]

By | October 21st, 2013|Grassroots Marketing, Inbound Marketing, Search Engine Optimization|Comments Off on What I Learned While Raising $2500 for Charity

Pay-Per-Click Advertising. Is It Right For Your Business?

You may hear about Pay-Per-Click advertising, specifically Google Adwords, and wonder if it makes sense for your business. I receive many questions regarding Adwords. What does it cost? How long must you run ads? How well does it work? I’ll try to answer questions like these and give you more information on this advertising avenue. [...]

By | July 18th, 2013|Google Adwords, Grassroots Marketing, Inbound Marketing, Pay-Per-Click Advertising, Search Engine Optimization|Comments Off on Pay-Per-Click Advertising. Is It Right For Your Business?

What’s in a Brand?

Your company’s brand is more than just your logo, tagline or mission statement. Your brand is how customers perceive your business and how you stand out from your competition. Your brand is the culmination of everything you offer from product quality to customer service. So how is your brand being perceived? I believe it is [...]

5 Grassroots Marketing Tips to Grow Your Business

Here are some simple, yet effective grassroots marketing tips to help grow your business. Feel free to contact me if you have any suggestions, comments or wish to learn more about  Red Egg Marketing. Stand out - This seems obvious but it’s very important and often overlooked. Create a piece of your business that stands out. [...]

By | May 13th, 2013|Blogging, Grassroots Marketing, Inbound Marketing, Search Engine Optimization, Social Media, Social Search / Reputation Management, Uncategorized|Comments Off on 5 Grassroots Marketing Tips to Grow Your Business