Write a Winning Win-Back Email

Write a Winning Win-Back Email. Q: What is a win-back email? A: A win-back email is an email to a customer who at one time opted into your email communications, but hasn’t made any purchases of goods or services in a while. Deciding how long before sending a win-back email is dependent on your business. [...]

By | October 12th, 2016|Email Marketing, Referral Marketing|Comments Off on Write a Winning Win-Back Email

Designing a Referral Program

Designing a Referral Program From cars to lacrosse tickets, a Google search for “referral programs in Denver” yields many interesting results. While garden variety loyalty programs pop up like pot shops on South Broadway, referral programs are a rarer breed. A great example of a successful referral program can be found at Allure Salon [...]

By | April 17th, 2015|Facebook, Grassroots Marketing, Referral Marketing, Social Media|Comments Off on Designing a Referral Program