Red Egg Marketing Blog Archives For: Social Search / Reputation Management

The Power of a Hashtag and 3 Ways to Harness It

The Power of a Hashtag and 3 Ways to Harness It What is a Hashtag? In short, a hashtag is a label or tag for content. Hashtags are used in social posts to associate keywords about certain topics that people can search for. They are essential to building awareness across platforms (mainly Instagram and Twitter) [...]

Social Media Advertising: Why It Works

Social Media Advertising: Why It Works Social media advertising is the fastest way to see results in the digital marketing world. The endless creative possibilities and sophisticated targeting options allow you to put exactly what you want in front of exactly who you want, when you want. Still not convinced? Read on. Target Specific Audiences [...]

By | August 27th, 2018|Retargeting Ads, Social Media, Social Search / Reputation Management|Comments Off on Social Media Advertising: Why It Works

The Importance of Understanding Your Target Audience

The Importance of Understanding Your Target Audience How can you market to prospective customers if you don’t know who they are? Simple. You can’t. Well, you can but you won’t reach them very well. We’re here to give you some expert tips on how to figure out who your target audience is and how to [...]

By | August 9th, 2018|Online Presence Management, Search Engine Optimization, Social Search / Reputation Management|Comments Off on The Importance of Understanding Your Target Audience

What Your Logo Says About Your Business

What Your Logo Says About Your Business There are many elements of logo design that convey different messages to consumers. Every aspect from color to letter spacing must be taken into account when designing a strong logo that will be the face of your brand. In this post, we’ll discuss the details behind certain characteristics [...]

By | June 28th, 2018|Branding, Online Presence Management, Social Search / Reputation Management|Comments Off on What Your Logo Says About Your Business

4 Steps for a Successful Real Estate Marketing Strategy

4 Steps for a Successful Real Estate Marketing Strategy Are you a real estate developer and don’t quite know how to market your developments online? Well, you’ve come to the right place! Not only are we well versed in the real estate marketing world, but we have some tips to help you ensure you have [...]

By | May 1st, 2018|Real Estate Marketing, Social Media, Social Search / Reputation Management, Website Creation|Comments Off on 4 Steps for a Successful Real Estate Marketing Strategy

Social Media Metrics You Should be Measuring: Conversions

Social Media Metrics You Should be Measuring: Conversions Depending on what goals you have when running a social media campaign, the metrics that you focus on may vary. While it is good to know what all metrics mean and why they are important, having the ability to highlight those with the most influence and explain [...]

By | March 30th, 2018|Social Media, Social Search / Reputation Management|Comments Off on Social Media Metrics You Should be Measuring: Conversions

Social Media Metrics Should You be Measuring: Traffic

Social Media Metrics Should You be Measuring: Traffic Depending on what goals you have when running a social media campaign, the metrics that you focus on may vary. While it is good to know what all metrics mean and why they are important, having the ability to highlight those with the most influence and explain [...]

By | March 14th, 2018|Inbound Marketing, Social Media, Social Search / Reputation Management, Tips|Comments Off on Social Media Metrics Should You be Measuring: Traffic

2018 Digital Marketing Trends

2018 Digital Marketing Trends With 2017 coming to an end, we wanted to share some of our predictions for 2018 digital marketing trends. While we cannot foresee the future – although we wish we could – these are our opinions based on our collective years of expertise in the wonderful world of digital marketing. Live [...]

By | December 11th, 2017|Social Search / Reputation Management, Tips, Uncategorized|Comments Off on 2018 Digital Marketing Trends

Inbound Marketing Explained

Inbound Marketing Explained We all know what traditional marketing is, but what exactly is this inbound marketing we speak of? Great question. While traditional marketing pushes the brand, product, or service onto the customer and entices them to buy, inbound marketing is focused on pulling the customer in and making them want what you have [...]

By | December 4th, 2017|Inbound Marketing, Social Search / Reputation Management|Comments Off on Inbound Marketing Explained

Timeless Marketing Tips

Timeless Marketing Tips Some marketing best practices come and go, but others have stood the test of time. When you are developing a new strategy, you might be tempted to only focus on modern marketing trends, but don’t forget about the tried and true tactics. By focusing on these timeless marketing tips, you’ll see why [...]

By | November 9th, 2017|Branding, Online Presence Management, Social Search / Reputation Management, Tips|Comments Off on Timeless Marketing Tips