Lafayette History Museum

Rebrand for Local History Museum

Lafayette History Museum showcases the dynamic history of the area, from its roots in mining and farming to Lafayette’s recent growth into a vibrant city with its own unique identity. Housed in an 1890s coal miner’s cottage, the museum appeals to adults and children alike. Originally called the Lafayette Miners Museum, the board of directors changed the name to signify the lasting commitment to build and care for an inclusive record of not only mining history, but of the area as a whole. Therefore, the board didn’t want the logo to feature any coal mining-specific iconography. Instead, Red Egg chose to highlight the architectural gable detail from the historic cottage itself.

The museum I work at worked with Red Egg to design a new logo/branding package. After a few bad experiences with other design firms we were nervous, but the team at Red Egg was delightful from the start. Even though we are a small non-profit, they met with us and took the project seriously, and really listened to all of our feedback and hopes for the rebranding, while also bringing their own expertise. They were communicative and responsive, and we were extremely pleased with the final product. We’ve gotten lots of compliments on the logo and rebranding since sharing it, so it seems like others are impressed too!

Chelsea Pennington Hahn

Director, Lafayette History Museum