Loading...

The Importance of Understanding Your Target Audience

The Importance of Understanding Your Target Audience How can you market to prospective customers if you don’t know who they are? Simple. You can’t. Well, you can but you won’t reach them very well. We’re here to give you some expert tips on how to figure out who your target audience is and how to [...]

What Your Logo Says About Your Business

What Your Logo Says About Your Business There are many elements of logo design that convey different messages to consumers. Every aspect from color to letter spacing must be taken into account when designing a strong logo that will be the face of your brand. In this post, we’ll discuss the details behind certain characteristics [...]

By | June 28th, 2018|Branding, Online Presence Management, Social Search / Reputation Management|Comments Off on What Your Logo Says About Your Business

What is Social Media Management and Why Does My Small Business Need It?

What Is Social Media Management and Why Does My Small Business Need It? Many small businesses may know about the power of social, but how much time does a business need to spend managing social media? And how exactly does social media management benefit your business? Read on to find out. What is Social Media [...]

By | May 25th, 2018|Branding, Online Presence Management, Social Media|Comments Off on What is Social Media Management and Why Does My Small Business Need It?

4 Steps for a Successful Real Estate Marketing Strategy

4 Steps for a Successful Real Estate Marketing Strategy Are you a real estate developer and don’t quite know how to market your developments online? Well, you’ve come to the right place! Not only are we well versed in the real estate marketing world, but we have some tips to help you ensure you have [...]

By | May 1st, 2018|Real Estate Marketing, Social Media, Social Search / Reputation Management, Website Creation|Comments Off on 4 Steps for a Successful Real Estate Marketing Strategy

In-House vs. Agency Marketing: Which Is Best for You?

In-House vs. Agency Marketing: Which Is Best for You? When it comes to your company’s marketing efforts, you often have a choice of creating an in-house team or hiring an outside agency. So how do you choose? While there are pros and cons to both, there are a few key differentiators that should be weighed [...]

By | April 26th, 2018|Denver Marketing, Grassroots Marketing, Uncategorized|Comments Off on In-House vs. Agency Marketing: Which Is Best for You?

Social Media Metrics You Should be Measuring: Conversions

Social Media Metrics You Should be Measuring: Conversions Depending on what goals you have when running a social media campaign, the metrics that you focus on may vary. While it is good to know what all metrics mean and why they are important, having the ability to highlight those with the most influence and explain [...]

By | March 30th, 2018|Social Media, Social Search / Reputation Management|Comments Off on Social Media Metrics You Should be Measuring: Conversions

Things to Consider When Planning Your Small Business Website

Things to Consider When Planning Your Small Business Website Planning is essential for any small business or organization. In the words of Dwight D. Eisenhower "Plans are nothing; planning is everything." Planning is required to: create a successful business plan and marketing strategy; create and manage a budget; manage operational changes; adapt to changes [...]

By | March 23rd, 2018|Branding, Online Presence Management, Uncategorized, Website Creation|Comments Off on Things to Consider When Planning Your Small Business Website

Social Media Metrics Should You be Measuring: Traffic

Social Media Metrics Should You be Measuring: Traffic Depending on what goals you have when running a social media campaign, the metrics that you focus on may vary. While it is good to know what all metrics mean and why they are important, having the ability to highlight those with the most influence and explain [...]

By | March 14th, 2018|Inbound Marketing, Social Media, Social Search / Reputation Management, Tips|Comments Off on Social Media Metrics Should You be Measuring: Traffic

How to Add Google Business Reviews to Your WordPress Site and Star Ratings in Organic Search Results

How to Add Google Business Reviews to Your WordPress Site and Star Ratings in Organic Search Results In this post you'll find: A step-by-step guide to adding Google reviews to your WordPress site through a plugin Tips on getting started with Schema.org and getting Google review star ratings to appear in organic search results [...]

By | March 9th, 2018|Google Business Reviews, Google Places, Rich Snippets, Schema.org, Search Engine Optimization, Structured Data|Comments Off on How to Add Google Business Reviews to Your WordPress Site and Star Ratings in Organic Search Results

Social Media Metrics You Should be Measuring: Engagement

Social Media Metrics You Should be Measuring: Engagement Depending on what goals you have when running a social media campaign, the metrics that you focus on may vary. While it is good to know what all metrics mean and why they are important, having the ability to highlight those with the most influence and explain [...]

By | January 31st, 2018|Facebook, Instagram, Pay-Per-Click Advertising, Social Media, Twitter|Comments Off on Social Media Metrics You Should be Measuring: Engagement