7.29.26
Cracking the Code on the New July 2026 Google Ads Updates
Here is everything you need to know about what’s changing, why it matters, and how to adapt your account accordingly.
Category: Digital Advertising
This category explores the world of effective digital advertising. Learn about developing optimal strategies, from location-based social media campaigns to strategic pay-per-click (PPC) advertising on platforms like Google, all designed to connect you with your ideal customer.
3.19.26
How to Hatch More Leads: Digital Marketing for Insurance Companies
Insurance shoppers are doing their homework. They’re comparing quotes, reading reviews, and Googling your agency name before they ever fill out a form. And while they’re doing all of that, three of your competitors are running Google Ads.
2.16.26
Meet the Paid Ads Team: Small Department, Massive ROAS
Giving Google your credit card and “hoping for the best” is a great way to go broke. If you’re tired of seeing your ad spend disappear into the digital void with nothing but a few “likes” to show for it, it’s time to bring in the pros (ahem, that’s us!).
9.26.25
Should Your Business Create a Google Ads Account With AI? The Pros and Cons From a Google Ads Pro.
AI is changing the way we use the internet and Google Ads is no exception. With different AI tools available across multiple platforms, many businesses are asking, “Should you create Google Ads with AI?” This is a loaded question that can’t be answered by just a “yes” or “no,” but instead would say there are both pros and cons. As a Paid Search Specialist working in Google Ads for almost six years, I’ve experienced firsthand where AI can make Google Ads much simpler, but also where it falls short and can just make things even more difficult.
8.20.25
Google Ads vs SEO From a Denver Marketing Professional
The Google Ads vs SEO debate has been buzzing around marketing circles for ages, like the age-old “coffee or tea?” question—but with bigger spreadsheets. Ads enthusiasts love the instant gratification: click a button, see traffic roll in. SEO diehards swear by patience and persistence, claiming the slow-and-steady approach wins in the long run. Both sides have valid points, yet neither tells the full story.
1.10.25
Understanding How Landing Pages Affect Ad Conversion Rates
When it comes to Google Ads, the keywords you choose can make a big difference in the quality of users clicking on your ad. The user’s journey doesn’t end there, though.
6.29.23
Display Remarketing Campaigns & The Importance of Retargeting Website Visitors
There’s no right way since every business is unique but something we–as the best Google Ads marketing agency–have found that works well, is a Display Remarketing campaign and display ads.
3.2.23
How to Target the Correct Audience with Google and Facebook Paid Ads
Targeting the correct audience for Google and Facebook Ads can be a struggle, even for the most experienced businesses. Our team weighs in on how they handle audience targeting for their Facebook and Google Ads campaigns.
1.17.23
How Google Ads Marketing Agencies Perfect Their Performance Max Campaigns
Our PPC gurus have learned tons of tips and tricks to nail Google Ads Performance Max campaigns for our clients. Here are our biggest pointers.
12.12.22
3 Tips on Building Your First Facebook Ad Campaign From A Denver Marketing Company
As a Denver marketing company, we’ve built our fair share of Facebook Ad campaigns — here’s a few of our biggest tips and tricks to garner the best results.