Red Egg Marketing Blog Archives For: Branding

Branding is a key piece of every marketing strategy. It guides the way you write, design, sell, and even communicate with leads. Read more about branding on Red Egg Marketing’s blog.

What Your Logo Says About Your Business

What Your Logo Says About Your Business There are many elements of logo design that convey different messages to consumers. Every aspect from color to letter spacing must be taken into account when designing a strong logo that will be the face of your brand. In this post, we’ll discuss the details behind certain characteristics [...]

By | June 28th, 2018|Branding, Online Presence Management, Social Search / Reputation Management|Comments Off on What Your Logo Says About Your Business

What is Social Media Management and Why Does My Small Business Need It?

What Is Social Media Management and Why Does My Small Business Need It? Many small businesses may know about the power of social, but how much time does a business need to spend managing social media? And how exactly does social media management benefit your business? Read on to find out. What is Social Media [...]

By | May 25th, 2018|Branding, Online Presence Management, Social Media|Comments Off on What is Social Media Management and Why Does My Small Business Need It?

Things to Consider When Planning Your Small Business Website

Things to Consider When Planning Your Small Business Website Planning is essential for any small business or organization. In the words of Dwight D. Eisenhower "Plans are nothing; planning is everything." Planning is required to: create a successful business plan and marketing strategy; create and manage a budget; manage operational changes; adapt to changes [...]

By | March 23rd, 2018|Branding, Online Presence Management, Uncategorized, Website Creation|Comments Off on Things to Consider When Planning Your Small Business Website

Timeless Marketing Tips

Timeless Marketing Tips Some marketing best practices come and go, but others have stood the test of time. When you are developing a new strategy, you might be tempted to only focus on modern marketing trends, but don’t forget about the tried and true tactics. By focusing on these timeless marketing tips, you’ll see why [...]

By | November 9th, 2017|Branding, Online Presence Management, Social Search / Reputation Management, Tips|Comments Off on Timeless Marketing Tips

The Wonderful World of Retargeting Ads

The Wonderful World of Retargeting Ads In a perfect world, every customer who visits your website makes a purchase or becomes a lead. But we don’t live in a perfect world, and sometimes consumers need a little bit of coaxing and reminding. That’s where retargeting ads come in – and we’re here to tell you [...]

By | October 28th, 2017|Branding, Email Marketing, Online Presence Management, Pay-Per-Click Advertising, Retargeting Ads|Comments Off on The Wonderful World of Retargeting Ads

B®anding

B®anding. There are a lot of misconceptions about branding, so let’s start with the basics. A brand is not a logo and it's not an "identity" (industry term). A brand is not something you hold, it has little tangible properties whatsoever. A brand is personal. An internal, almost visceral experience you have toward various products, services [...]

By | July 19th, 2016|Branding|Comments Off on B®anding