Articles by

Morgan Barnhardt

Morgan is the AI & SEO Manager at Red Egg. Leveraging her Bachelor of Science in Business Administration (with a concentration in Marketing) from East Carolina University (Go Pirates!), she has been optimizing websites and driving search growth since 2018. Morgan’s expertise spans diverse industries, including legal, healthcare, higher education, and non-profits, allowing her to craft highly tailored, forward-thinking SEO strategies.

An active voice in the search community, she is a member of local and national groups like Women in Tech SEO. Morgan has also shared her insights as a guest on the SEO On Air podcast and as a speaker at Metropolitan State University, where she presented on the intersection of AI and SEO.

Morgan Barnhardt
Illustration of SEO professional inspecting a search engine, with rocket illustrating a takeoff in SEO capability.

5.13.26

AI vs. Human SEO: Why the Best Strategies Need Both

Everyone’s talking about it, so let’s just get right into it. From questions like “Is AI going to take over marketing strategies”? Or “Is SEO even going to be around anymore?” Well, as the AI & SEO Manager here at Red Egg, I’m here to tell ya that I’m not sweating it!! The real debate isn't AI vs. human SEO—it’s about whether you want a strategy that’s a sitting egg or one that actually rules the roost. AI can crunch a million data points in the blink of an eye, but it has zero gut instinct. Or kickass SEO brains. Things are changing every day, but right now, to win in 2026, you need the speed of a processor combined with the heart of a human strategist who knows how to hatch a brand. Heyyy, good thing you found us.

4.28.26

Get to Know the Devs: The Master Mechanics Behind Red Egg’s Custom Builds

A lot of agencies build websites. Welp, here at the Red Egg Marketing coop, we don't just build them, we engineer them. Meet Zach Raab and Jacob Lang, the technical backbone of us all. (Seriously, we all would be lost without you both.) From lightning-fast load speeds to complex data integrations that would make a template break out in a cold sweat, these two ensure your online presence is as high-performance as it is high-polish.
illustration of marketing workers with a background of gears and dollar sign, discussing processes and money

3.17.26

How Content Marketing for Manufacturing Companies Can Boost ROI

Content marketing for manufacturing companies is the most effective way to shorten long B2B sales cycles and build trust before a single sales call happens. By providing technical value and clear data, manufacturers can turn their website into a lead-generation machine that delivers a measurable return on investment. It’s about moving your brand from a simple vendor to a "Grade A" industry authority that procurement officers actually trust.