REARVIEW MIRROR CONCEPTS

Improved Social Media Presence and Engagement for Denver Restaurant Group

Client Profile

Rearview Mirror Concepts is a real estate investor and restaurant developer in the North Denver area.

The Challenge

Rearview Mirror Concepts came to Red Egg in 2022 in need of a social media marketing agency to revamp their social media strategy for their two restaurants north of Denver, Community and Birdhouse. They wanted to increase their Instagram and Facebook following and engagement while maintaining a cohesive and branded experience across all platforms. They needed a partner who was not only creative but dependable.

Our Solution

We developed a social media strategy which included promoting new menu items, new cocktails, food and drink specials, and events while encouraging customers to make reservations and dine in. We focused on using high quality images and a conversational voice in captions to encourage engagement and shares.

The Results

Our social media strategy increased reach and followers for both restaurants’ Facebook and Instagram accounts. The success of our strategy has increased brand awareness and engagement with the social media profiles as well as traffic to both the websites and restaurants.

Key Metrics

76%

average increase in Instagram reach

40%

average increase in Facebook page reach

14%

average increase of both Instagram followings

10%

average increase in Facebook followings

RED EGG PROVIDES THIS CLIENT WITH THE FOLLOWING SERVICES

graphic design | marketing strategy | social media marketing