BlackPaw Dog Training
New Website Rebrand With SEO Focus
Key Features
A lot goes into every site we design and develop, however here are some of the
key features we are most proud of for BlackPaw Dog Training.
Engaging Hero Video
Showing is more powerful than telling. Blackpaw creates a positive, supportive experience for all the pups they work with, and there’s no better way to show that off than with an engaging video.
Online Course Portal
Blackpaw’s treasure trove of training courses is accessed through their new online course portal. Now, all of their dog training knowledge can be shared with pups near and far!
Tails of triumph
Everyone should be able to read the tails (or tales!) of triumph from Blackpaw’s past pups, so we created a slider of success stories users can easily access and browse.
SEO Since Launch (2023–2025)
Since the late 2023 redesign, the growth has been explosive. By 2025, New User Organic Search surged 130%, and Referral Traffic skyrocketed 219%. The momentum continues in Google Search Console, with impressions nearly doubling to 1.56M in the last six months and 34 keywords now ranking in the Top 3.
Organic Traffic
Up 536%
Total Impressions
1.56M
Top 3 Rankings
34 Keywords
AI SEO
We aren’t just ranking on Google; we are being cited by AI. BlackPaw has achieved an AI Visibility Score of 33 and a monthly audience reach of 1.7M across AI topics. With 51 unique citations and 55 AI Overviews driving qualified traffic, the brand is established as a trusted source in the new era of search.